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Sales and Marketing Alignment Virtual Training for Pardot Users

To ensure your organization is getting the most out of Pardot and maximizing your results, we would like to invite you to our Pardot Sales and Marketing Alignment Deep Dive.

This course is designed to address any of your pain points with aligning your Sales and Marketing team with Pardot. We structure these workshops to be flexible for you to customize your learning track so you can get the most out of your training. By the end of this workshop, you will know how to utilize Pardot assets and qualifying components to provide full transparency on lead engagement and lead quality to your Sales team. You will also know how to use Salesforce record layouts and Salesforce to Pardot triggers to use data to drive sales and continuously nurture leads based on Sales calls.

Get started on aligning you Sales and Marketing team by scheduling a kick off call.

 

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*Payment will be required to schedule your Team Bootcamp

Other Pardot Workshops to Check Out

 

Pardot Team Bootcamp

 

Pardot Automation Deep Dive

 

Pardot Reporting and Analytics

 

Pardot Data Hygiene

Common Workshop Topics

  • How to utilize grading to build out a profile that matches your Sales team's ideal lead persona and building automation to match it
  • Defining a scoring system that follows your content and marketing strategy and ensures your prospects are well educated before talking to Sales
  • Creating a form strategy on collecting prospect data that fits your team's ideal lead. 
  • Managing lead and customer follow up engagement campaigns with CRM Visible Lists
  • Automating Sales outreach and ensuring communication content quality with 1 to 1 Email Templates
  • Optimizing your Pardot data on lead and contact records to provide insight to Sales on prospect level of engagement and area of interest

As these workshops are designed for you to get the most out of your Pardot instance, we can custom-tailor your workshop to prioritize the needs of your team. When signing up for the bootcamp, simply let us know what you would like to learn and we can add material to your curriculum. 

Why Cypress Learning Solutions

Whether you're looking to get up and running quickly with Salesforce or Pardot, or you need to better understand how to optimize your existing platform, we're ready to roll up our sleeves and help. The Cypress team has over 20 years of experience with web-based technologies, servicing B2B companies across North America.

We can implement, design and train multi-functional teams through various applications of Salesforce and share how customers in your industry have switched to Pardot without looking back. We specialize in training teams supporting:

  • Pardot & Salesforce Administration
  • WordPress & Website Integration
  • Automation Configuration Best Practices
  • Reporting & Analytics

Cypress is a leading provider of Pardot training & implementation solutions. We inspire business leaders to be the world's future leaders of technology solutions business and society. We drive global business and social transformation through the fusion of business, technology and an entrepreneurial mindset.

Event Schedule: Upcoming Workshops & Bootcamps

Onboarding

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Training

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Managed Services

Speak to us today to determine if a Cypress consultant may be a good fit to help you manage your Pardot platform on an ongoing basis.